Benefits of the LBG

The LBG model provides a comprehensive and consistent set of measures for corporate community involvement professionals to determine their company’s contribution to the community.

Companies that join the LBG and apply the LBG model find that it can benefit the measurement and management of their community programmes in a number of ways.

These include:

• A complete understanding of the scale and value of the company's investment in to the community - In several cases members applying the model have seen the value of their community contributions almost double.
• Assessment of what the company’s investment achieves - The model looks beyond the input costs of community investment to assess what this actually achieves for both the company and the community
• Better management of the community programme – Application of the model provides the information to assess how the programme achieves its objectives or fits with business goals
• Take better decisions on future investments - The model provides a simple matrix for assessing the project achievements to feed into the decision making process
• Better communication, internally and externally - Simple summary information to communicate the community programme and its achievements.