The Chief Purpose Officer for Tate & Lyle Plc, Graham Abbey, explains some purpose approaches and how these will make a greater positive impact in the world, and profitably grow their business. [READ MORE] Guest contributor Graham Abbey is the Chief Purpose Officer for Tate & Lyle Plc, responsible for making it easy for everyoneContinue reading Purpose in action: Lessons for organisational change
Google undermines its mission by blocking ads for anti-censorship in China This month it was reported that Google stopped distributing advertisements in China for two websites that review anti-censorship software. Both vpnMentor and Top10VPN, legally registered Chinese companies which review virtual private network services that allow users to bypass China’s internet controls, said Google hadContinue reading Google undermines its mission by blocking ads for anti-censorship in China
Patagonia to focus on selling exclusively to “mission-driven companies” Outdoor clothing brand, Patagonia, has made the decision to supply corporate clothing only to “mission-driven companies that prioritise the planet”. Its corporate sales programme, popular with all types of company who add their logo to items, now requires companies to demonstrate specific sustainability standards. The moveContinue reading Patagonia to focus on selling exclusively to “mission-driven companies”
How Mars is embedding purpose and avoiding “purpose-washing” Mars introduced its first Global Purpose Director, Michele Oliver, almost a year ago to the day. Under Oliver’s direction, the company has now rolled out a new purpose statement, defined by the tagline “The world we want tomorrow starts with how we do business today”. Corporate attemptsContinue reading How Mars is embedding purpose and avoiding “purpose-washing”
Purposeful purpose or purpose puffery? Dr Jeremy Osborn FCMA Regional Director, UK & EMEA, Corporate Citizenship It has become commonplace in recent years for companies to state their raison d’être in the form of a short and accessible purpose statement, such as Lloyd Banking Group’s purpose of “Helping Britain Prosper”. Such corporate purposes are thenContinue reading Purposeful purpose or purpose puffery?
Francesca Campbell is the Corporate Responsibility Manager for RSA Group. Below, Francesca shares with us her experiences and accomplishments while working with RSA, including the relaunch of RSA’s CR strategy, Confident Futures, and the refresh of their community investment policy. Please describe your role and responsibilities, how many years you have been in the company?Continue reading In Conversation with Francesca Campbell, RSA Group
Guest contributor Jonny McCaig, Global Reporting Director at Unilever shares why its time to embrace a more dynamic version of reporting. As we put the finishing touches to our latest Sustainable Living Report (released in early April), it’s a good time to reflect on the bigger picture – the current and possible future state ofContinue reading Reporting smarter, not harder: embracing digital
Sustainability reporting is mainstream. Its growth across Europe, the Americas, Asia and the rest of the world has been marked. Yet it is still seen by some as an exercise in compliance and a cost rather than an opportunity. Others see value in the exercise, but remain unconvinced that current practice is realising its fullContinue reading Sustainability reporting – it is time to reflect Monthly Briefing, March 2019